by Mike Bakker | Aug 24, 2023 | ENG, General
Visual commerce, or V-Commerce, is no longer a means of distinguishing oneself from competitors. It’s now an expected component of online shopping experiences. The rise of shoppeable content and augmented reality tools on social media platforms — including Instagram,...
by Mike Bakker | Aug 20, 2023 | ENG, General
In the competitive world of ecommerce, online retailers must create a visually captivating and realistic shopping experience. Model photography, whether using virtual models or not, is a vital tool for achieving this. In this post, we’ll dive deeper into the...
by Mike Bakker | Jun 21, 2023 | ENG, General
Introducing Alec Alec obtained his Ph.D. from the University of Groningen, focusing on researching product information’s effects on conversion and eCommerce returns. He previously worked as a Lead Data Scientist at CoolBlue. He was the Principal Expert Data...
by Mike Bakker | Jun 1, 2023 | ENG, General
Online retail continues to dominate the global market due to its convenience and variety. However, it’s no secret that the online shopping experience comes with its challenges for retailers. Among these primary concerns are managing customer expectations,...
by Mike Bakker | Feb 8, 2023 | ENG, General
With the rise of e-commerce businesses, many companies are turning to photo editing services to give them an edge in the digital marketplace. Photo editing can provide professional, high-quality images that promote products and stand out in a crowded marketplace....
by Mike Bakker | Feb 8, 2023 | ENG, General
Having the right background for your product images is essential for creating an appealing, professional look that will attract customers and boost sales. Photographers’ backdrops allow you to customize your backgrounds to match each product and create a...