Invest in high quality visuals
High-quality product images have the power to instantly grab the customer’s attention and make a strong first impression.
#Footwear
Invest in high quality visuals
Trusted by 1000+ brands and retailers worldwide
Trusted by 1000+ brands and retailers worldwide
74%
of online shoppers
say they need to see multiple angles of a product before they make a purchase decision.
99,7%
of consumers
say that the quality of a product image is “very important” in selecting and purchasing the product.
99,4%
of online shoppers
left a page due to the lack of information / pictures.
Include multiple views of a product as separate images
When online shoppers can see detailed visuals of a product, they are more likely to understand its features, benefits, and quality. This helps in creating confidence and reducing any doubts or uncertainties they may have, ultimately leading to higher conversion rates.
The more of the product a customer can see before purchase the lower the chances are that it will be return. Showcasing your product under every angle will ultimately lead to lower your product return rates.
Did you know?
Shoppers aged 18-24 and 35-44 expect 8 images and 4-5 videos for each product.
Include multiple views of a product as separate images
When online shoppers can see detailed visuals of a product, they are more likely to understand its features, benefits, and quality. This helps in creating confidence and reducing any doubts or uncertainties they may have, ultimately leading to higher conversion rates.
The more of the product a customer can see before purchase the lower the chances are that it will be return. Showcasing your product under every angle will ultimately lead to lower your product return rates.
Did you know?
Shoppers aged 18-24 and 35-44 expect 8 images and 4-5 videos for each product.
Provide images that showcase all color options
More clicks to your website
When a customer is searching for a pair of shoes, they won’t simply type in “shoe” and go through the long list of options. They will try to narrow down their search by adding the color, size, and material, for example. Including variations such as; size, color, and material ensures that you help more customers see your product based on their search intent.
Give your customers options
Showcasing product variations can lead to more sales. If a specific colorway is out of stock but available in another, the customer might go for the available colorway instead of leaving your page because it’s out of stock.
Did you know?
95% of survey respondents said that color was their number one factor when choosing to purchase an item online.
Enable zoom so your customers
can see the details
Zoom features let customers get a closer look at specific parts of the product. Either a branding element like a logo or a design element such as a shoe buckle or a specific part of the shoe. This feature is crucial for very detailed items.
Did you know?
9% sales increase by enlarging product in images.
Enable zoom so your customers
can see the details
Zoom features let customers get a closer look at specific parts of the product. Either a branding element like a logo or a design element such as a shoe buckle or a specific part of the shoe. This feature is crucial for very detailed items.
Did you know?
9% sales increase by enlarging product in images.
More product visual content without breaking the bank
Have you ever considered producing more product images without shooting all the product images? Virtual photography is the perfect combination between photography and 3D technology, resulting in photo-realistic product imagery.
Create more for less
Virtual Photography
The ideal blend of photography and 3D technology at a fraction of the cost.
Be consistent with layout, background, and quality
Consistency is key when it comes to Product Category Pages and Product Detail Pages.
The consistency in the shopping interface and product imagery is what allows you to create the smoothest shopping experience for your customers. The inconsistency between product images will not only lead to damaging the customer experience but it will also negatively impact your brand image.
Consistency facilitates easy browsing and navigation through your product range and increases the chances for your customers to find what they are looking for.
It is crucial to always edit your supplier assets or vendor images to ensure they fit the overall look and feel of your website.
Did you know?
56% of consumers say they would be more likely to buy a product from an online store if the product images were better.
Use a light, white, or neutral background
Focus on the product
A product image on a white, light or neutral background clearly indicates the focal point of the shot because there are no other items that can steal the show.
Shopping experience
A light or neutral background contributes to a smooth and easy browsing and therefore leads to a better shopping experience. Colored backgrounds on Product Category Pages can lead to a very visually heavy experience that some customers might find unpleasant.
Did you know?
56% of online shoppers say they would not buy from a website if it had poor product photos.
Use a light, white, or neutral background
Focus on the product
A product image on a white, light or neutral background clearly indicates the focal point of the shot because there are no other items that can steal the show.
Shopping experience
A light or neutral background contributes to a smooth and easy browsing and therefore leads to a better shopping experience. Colored backgrounds on Product Category Pages can lead to a very visually heavy experience that some customers might find unpleasant.
Did you know?
56% of online shoppers say they would not buy from a website if it had poor product photos.
Make images accurately represent the product
If your product photos don’t accurately represent the true color of your product, customers are likely to be disappointed when they receive their purchase. And if they’re not happy with the color, they’re much more likely to return the product.
To avoid this problem: color correcting your product photos is key. This simply means adjusting the colors in your photos so that they more accurately reflect the true colors of your products.
Did you know?
22% of people who regularly return products say that the main reason for doing so is the difference between product photos and the actual product.
Increase your studio output without compromising quality
Discover how the perfect combination of our industry-leading AI-powered image editing automation and highly skilled editors can help you increase your studio output. Fast, consistent quality, regardless of complexity or volume.
More studio output – same quality
AI-driven post-production
Fast, consistent quality, regardless of complexity or volume.
All the image editing skills you need
Invisible mannequin
Combine several images of a garment to create an invisible mannequin look.
Recoloring
Show every available colour using our extremely efficient recolouring workflow.
Masking
Particularly useful for removing an object from its background when the edges are ‘fuzzy” like hair, fabrics, or fur.
Retouching
Create perfect product imagery by removing scratches and blemishes, reducing wrinkles and creases, fixing the positioning, adding symmetry etc.
Shadow / Reflection
Portray your images as natural as possible by preserving natural shadows, or adding drop shadows and/ or reflections.
Colour Correction
We correct colour values and any colour dispositions, to ensure colour consistency across your entire product catalog.
Getting started
Whatever your requirements are, we have a solution for all your e-commerce image editing needs.
Choose the option that fits you best to get started quickly.
<2500
images per year
Create a free account in STREAM
STREAM is our fully featured online editing application. Just upload your images, define your specifications and pay as you go. Perfect for getting started quickly with smaller volumes.
2500+
images per year
Request a quote
We suggest talking to one of our image editing specialists for larger annual volumes. Then, we can discuss which solution fits you best and quote you accordingly.
Jeroen Gerretsen
Visual Content (3D, Image, Video) Production & Optimisation Expert
Discover how to boost your online footwear sales in just 20 minutes
Unlock the full potential of your online store. Enhance your product visuals, offer personalized shopping experiences, and stand out with innovative content. Ready to see how these changes can increase your sales and customer loyalty?
Schedule a call with us today to explore the possibilities
